ONLE Masterclass is our monthly discussion group.
An easy-going and inclusive gathering hosted on Zoom. The session brings together like-minded business owners and leaders of businesses of all types and sizes, to network and share ideas around a different key topic each month, all led by an expert guest chair.
Meeting time:
Second Friday of the month, 8:30am - 10:00am
When: Friday 13th October 2023
Title: “Sales and landing pages”
Guest speaker: Jude Wharton (Ready Steady Websites)
Topic details and takeaways: A well-designed/written sales page is one of the most effective ways to sell. And landing pages are a powerful way to encourage specific behaviours that can lead to future sales. Jude Wharton explains the difference between sales and landing pages while walking us through the basics of a great page. She also outlines the technical obstacles and the sort of products and associated copy that typically drive results.